Award-winning Graphic Design
Michael Paragon offers a broad range of graphic design and branding services including web design, banner ads, corporate identity logos, brochure design & print design
In 2014, I won a bronze award for graphic design for best direct-response web design, for a health treatment and cures medical book website, from the American Advertising Association. I have led numerous creative teams as art director creating consumer packaging designs, product design, corporate logos, identities, and Trademarks. I enjoy collaborating with graphic designers from all over the world and specialize in Photoshop as well as the entire Adobe Suites programs. I am also an artist that has been recognized in art competitions. Click here to see a few of my oil paintings on Flicker.
Website graphic design must intuitively lead your readers to important call-outs, essential facts, and information, and follow a few basic “Eye-mapping” rules. Within a few seconds, eyes move at amazing speeds across your websites content in an F-shaped pattern. See why “F for fast”, The Nielsen Norman Group study explains why the dominant online reading pattern maps like the letter F.
To create a rich, captivating visual experience, artists must compose form in space so that the forms are interacting three-dimensionally. There should always be a kind of harmonic rhythm within the design. This harmonic rhythm is often called compositional tension, a perceived vibrancy or liveliness that one experiences in layouts where all the parts are relating to each other. Some design elements must oppose each other in some way or create contrast so that each of the parts can be fully appreciated. A strong composition consists of visual relationships that support and reinforce each other, as well as some that conflict with the expectations those mutually supportive relationships create.
Graphic Design & Website Development