Never underestimate the importance of good content writing in SEO, and the simple power of the written word. Over the past year I have ranked numerous webpages to the first position on Google, simply through writing relevant search optimized content. It never ceases to amaze me. Pick a subject of crucial importance to your business that you want people to discover, and write about it from the searchers perspective. How would someone search for this information? Its okay to use long-tail words when you write, known as long-tail keywords. For example if this post was only about “SEO“, very likely nobody would simply find it in a search for “SEO”. Its simply too broad. But, if I change it up a bit by adding additional keywords relevant to my topic like “content writing in SEO”, the page will begin to rank with this keyword focus.

This article from Techiemania describes the relationship of writing good content around keyword phrase optimization in SEO:

“Search engine optimization is what the word SEO stands for. In today’s era it is very important. Anyone, looking to have an online presence or willing to bring his site on top pages of major search engines like Google needs to go for effective search engine optimization plan. There are various things that are needed for effective search engine optimization and content writing plays an important part among all.”

Content writing in SEO is important because:

1. Writing good content and updating it increases ranking of your site. It is quite obvious that if your site ranks first rank then it is going to have large numbers of visitors which increases customers list.

2. It helps in optimizing a site for search engines.

3. The more optimized a website is the higher the ranking in search engine it can get.

“Content writing in SEO is different from normal writing because this kind of writing involves some sort of technical details like placing the right keywords, its density etc. It is due to this reason a professional writer is needed because he can write it in a better way.”

When writing Content for SEO Company one needs to consider some of the below mentioned tips:

      • The writer needs to do keyword research. He needs to think that which keyword will optimize the website.
      • On the basis of these keywords the phrases should be used
      • Proper grammar and research is needed
      • Contents needs to be fresh and unique
      • They need to be updated regularly, as posting fresh contents attract readers and makes them come back.
      • Due to this blogs have been so popular and are well ranked because of them being constantly updated.
      • One of the most important criteria for effective content writing is that content should be relevant and informative. If the content doesn’t support the theme of that website then it would be ineffective.
      • One should make sure that the content isnt spammed with keywords.

“To conclude the SEO writers need to consider all these techniques, when developing relevant and informative content so that they can effectively optimize the web page and increase its visibility.”

Michael Paragon provides SEO consulting from Barcelona, Spain and worldwide via Skype. For further information call +34 689-949-550